Deshan embodies a fusion of financial acumen and marketing finesse, drawing from a rich tapestry of experiences within both local and global corporate landscapes. With a robust foundation forged at HSBC and NTB, Deshan’s pivot into the advertising realm was born from a genuine passion for the businesses he represents.
Armed with a BSC Hons from the UK and a Masters in Marketing from the University of Bedfordshire, Deshan’s journey burgeoned amidst the zenith of his banking career. His tenure as Manager-Client Leadership at M One Sri Lanka stands as a testament to his unwavering determination and drive.
Deshan’s forte lies in his adeptness at strategic analysis, decoding intricate brand landscapes, and orchestrating the next evolutionary leap for brands under his purview. His expertise has been honed through collaborations with an eclectic mix of service-oriented brands and globally recognized FMCGs like Ponds, Dove, Closeup, and many more.
Beyond the boardroom, Deshan immerses himself in diverse passions—exploring the gaming realm, staying abreast of technological innovations, indulging in movies, and traversing the globe. A fervent manga enthusiast and a keen follower of contemporary fashion trends, Deshan embodies a dynamic, multi-faceted professional whose fervor for both work and personal interests shines through.